SOLUTIONS FOR E-COMMERCE PORTALS

The e-comm boom has dramatically changed the way shopping is done. Other than price, the experience in shopping malls used to be a great driver of sales. Now, convenience has taken over the driver’s seat. With almost every product in the world available in the palm of their hands, buyers now have myriad options on where to buy.

This is one industry where volumes drive profitability. And, to stay profitable, your focus needs to be on deriving more value from existing customers as you already know their preferences and behavior.

To help e-commerce portals meet the challenges confronting them Xerago offers a range of solutions that will help them:

Acquire-online
Increase-purchase-freq
Maximize-fulfilment
Increase-Customer-satisfaction
Increase-size-of-shopping-basket-1-1
Deepen-loyalty-1
Maximize-cross-sell
Drive-Referrals

The above points cover most of the specific marketing needs of e-commerce platforms.

If you wish to explore our range of solutions for the e-commerce industry or if you have any specific requirements, please get in touch with us.

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What's your score?

Know what? You are not alone – less than 0.2% of the world’s financial services brands can stake the claim that they can do all this.

See how our Customer Value Maximization Platform can help you maximize value in your engagement with your customers!

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Congratulations! You are probably in the top 0.2% of the world’s leading financial services brands.

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Score how well you are maximizing customer value

Answer 7 questions to figure out how well you are maximizing customer value.

Do you continuously engage with every customer in your portfolio – even when they don’t visit your branches – not just to wish Happy Birthday or Merry Christmas, but to truly grow value?


Is every non-branch interaction with your customers intelligent enough to consider relationship history, relationship value and customer exhibited behavioral traits and preferences? Every single interaction?


Do you know which customer to include and exclude, when to do so, and with what message, when you want them to buy your products and services? Do you do this without offline / online spamming?


Is there a clearly articulated strategy, understood by everyone? Is it being implemented by all stakeholders cohesively working together, to maximize customer value?


Do you proactively arrest customer value decline, even when customers don’t yell, or send stinkers to support? For example, when card spends decline steeply, do you auto-activate those customers?


Can you do all the above by clicking a few buttons – without investing in an army of IT, Analytics, Marketing and Product Managers?


To sum up, do you continuously grow customer value – measured on both revenue and relationship dimensions – evidenced by portfolio revenue and business value metrics?

To score yourself, you need to take the quiz!

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