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resources

Resources

With Xerago's Center of Excellence start your brands journey from fragmented thinking and process in marketing to Integrated marketing to maximise results

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Case Study

Xerago Increases the NPS for a Large International Bank with Simple Measures in Two Geographical Locations

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Case Study

A Customized Interactive Blog Analysis Report to Track and Improve Blog Effectiveness for a Top Global Bank

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Case Study

A Customized SEO Implementation and Interactive Webpage Analysis Dashboard to assess Multiple Webpage Performance for a Global Bank

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Guide

17 must use analytical techniques across marketing life stages

An easy starting guide to start planning your analytics journey

Useful For :

Marketing Head

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Checklist

GDPR Compliance Checklist

An easy checklist to measure your brand's GDPR compliance

Useful For :

Compliance Head

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Accelerator

Instagram Mega Influencers in United States

Find the right Instagram Mega Influencer for your brand with this list

Useful For :

Digital Marketing Manager
Social Media Manager

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Accelerator

Instagram Macro Influencers in United States

Find the right Instagram Macro Influencer for your brand with this list

Useful For :

Digital Marketing Manager
Social Media Manager

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Checklist

35 Point Checklist to Strengthen Core Web Vitals Score

Improve your mobile search rankings with this checklist

Useful For :

Digital Marketing Manager
SEO Analyst

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Research Study

A Study on Top Banks' Readiness to Google's Page Experience Update

Check how well top banks have prepared themselves for Google Page Experience update

Useful For :

Digital Marketing Manager

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Guide

12 Affinity Audience Segments for Customer Acquisition for Insurance

Precisely target audience in Google Ads for insurance products with this guide

Useful For :

Marketing Strategist
Digital Marketing Manager

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Accelerator

Social media canned responses

A library of canned responses to quickly respond to social media comments

Useful For :

Social Media Manager

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Checklist

CMS Folder Naming Convention Checklist

Ensure the folders in your CMS are named properly with this checklist

Useful For :

CMS Developer

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Guide

13 Affinity Audience Segments for Customer Acquisition for Banks

Target audience better for banking products with this guide

Useful For :

Marketing Strategist
Digital Marketing Manager

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Guide

42 Affinity Audience Segments in Google Ads

Maximize targeting efficiency of your digital campaigns with this guide

Useful For :

Marketing Strategist
Digital Marketing Manager

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Whitepaper

Buy Now Pay Later - An Opportunity for Banks

Find out the advantages for Banks on BNPL vis-à-vis others

Useful For :

CEO
CMO

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Guide

Ready To Use E-Commerce Segments

Transaction frequency based segments you can use on your 1:1 campaigns

Useful For :

Marketing Strategist

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Strategy Deck

Affluent Customer Acquisition Strategy For Banking Products

Digital strategy to target affluent audience for wealth management products

Useful For :

Marketing Strategist
Digital Marketing Manager

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Calculator

IP Warmup Calculator

Find out how you should go about warming up your new IPs with this Calculator

Useful For :

Email Platform Administrator

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Marketing Articles

Customer Journey Optimisation - Essential for brands of all sizes

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Marketing Strategy Decks

Implementation guide for omni channel marketing and personalization

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Marketing Articles

Customer Data platform and its key role in Omni channel marketing Communication

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Marketing Articles

Technology A Game Changer in implementing Marketing Strategy to witness multifold growth

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Case Study

Doubled the CTR % and Reduction in drop off rates by Visitor Experience optimization

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Case Study

Development of Success quantification reports and Dashboards in just 90 days

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Marketing Strategy Decks

Driving Organic Traffic In 30 Days

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Case Study

Sales Force Marketing Cloud implementation for communication optimisation

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Customised EMM stack implementation in 90 days, ZERO impact on daily Operations

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Frustrated That Your Marketing Efforts Are Falling Apart And Yield Hardly Any Leads

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200-plus campaigns executed with micro segmentation and the right technologies resulted in improved TATs and ROI

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Standardizing CMS processes brings a 75% reduction in template requirements and significant cut in memory utilization for a leading US bank

Citi

A fourfold increase in offer uptake and a record high revenue generation in just 3 days for a renowned bank in the APAC region

RSA

We brought the cycle time for portal updation from from 28 days to just 2 days and with ZERO downtime for a large Insurance company

HDFC

90 days implementation, 4% increase in retention rate, 30% increase in activations and 200% increase in campaign volumes

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icms

Standardizing CMS processes brings a 75% reduction in template requirements and significant cut in memory utilization for a leading US bank

Citi

A fourfold increase in offer uptake and a record high revenue generation in just 3 days for a renowned bank in the APAC region

strategy-deck

Driving Organic Traffic In 30 Days