whymustbrandscare

In October 2020, Gartner released its Top Strategic Technology trends for 2021. Of particular interest to us was the mention of Total Experience. So what is Total Experience and why must brands take note? Firstly, as a brand, if you think just selling good products/services would keep you in business, you may need to think…

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marketing intelligence

Times change. Customers evolve. And their expectations alter. Marketing re-invents itself to keep pace with all these changes. In this section, we will bring you a series of articles that showcase various aspects of marketing, significant trends, and interesting subjects that we know will pique your fancy and more importantly, be useful for you as…

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domain authority

Next on our series on how small tweaks can produce huge results, here is a story of one of the largest banks in the world with a strong presence in Singapore, who has been a long-time customer with us. As their Digital presence partners, we ensure their portal generates business by way of more leads, increased form sign-ups…

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SmallTweaks-BigResults

Introduction $7 Billion from One Small Tweak – A True Story! (3 minute read) Ole Kirk was a worried but determined man. A fire had destroyed his furniture factory completely. Yet here he was, building a bigger factory and seeing it as an opportunity. Tragedy struck again, this time, in the form of the Great…

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