Monthly Archives: May 2016

Mobile Apps and the Art of ASO

31 May, 2016

The Wall Street Journal says that app sales are a $25 billion industry. Statista said that as of July 2014, there were 1.3 million mobile apps in the Google Play Store and 1.2 in iTunes. In other words, the app…

Mobile Apps and the Art of ASO

4 Essentials of Mobile App Marketing

31 May, 2016

You are not alone in this App dominated world. There are more than 1.5 million apps on Google Play and App store that are vying for user attention in almost every category. But the real problem is the retention rate….

4 Essentials of Mobile App Marketing

Appsolutely – about Mobile Apps

30 May, 2016

Apps are big! Did you know that apps account for more than half the time spent on digital media in the world today? Everyone is on one, or wants to make one.  So how do you create an app that…

Appsolutely – about Mobile Apps

6 WordPress Plugins to Boost Your SEO

30 May, 2016

Running a business is not easy. Even if you have experience and the necessary skills, it still takes a lot of time and effort to give attention to every aspect of your business. Now, getting traffic to the site is definitely an…

6 WordPress Plugins to Boost Your SEO

How to Maximize Value from Content Marketing

27 May, 2016

2015 was a great year for content marketers. Over 90% of B2B marketers said that they used content marketing to reach and retain customers in 2015. Content marketers is fast catching with all kinds of businesses and it has been…

How to Maximize Value from Content Marketing

Email Marketing 101

26 May, 2016

Email marketing is one of the traditional forms of digital marketing that has been around since the world woke up to the phenomenon called the internet. You want to reach out to your audience and customers digitally and you do…

Email Marketing 101

How to Build Your Personal Brand with Social Media

26 May, 2016

Most of us come across social media tips that are mostly focused on developing businesses. But how do you achieve success when the brand you’re trying to promote is you? You do it through personal branding. If you go by the…

How to Build Your Personal Brand with Social Media

5 Rules of A/B Testing That Every Marketer Should Know

25 May, 2016

As the online competition is increasing and the customer attention spans are decreasing, it has become mandatory for marketers to be skilled in Conversion Rate Optimization (CRO). CRO is one of the critical aspects of online marketing strategy since conversion…

5 Rules of A/B Testing That Every Marketer Should Know

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