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Home » 2012

Archive for 2012

The eternal fight – Your kirana store vs Supermarket

By Jayanthi Kamalaratnam | October 31, 2012
kirana vs retail

With the arrival of supermarkets, kirana stores have been taking a hit. Here’s how kirana stores can survive.

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IBM Unica Enterprise Marketing Management Suite

By Jayanthi Kamalaratnam | April 1, 2012

Marketing today involves juggling multiple tasks at once. IBM Unica Enterprise Marketing Management tools helps maximize results from multiple activities

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Unica campaign management: Concepts

By Jayanthi Kamalaratnam | March 3, 2012
Ucmc

Managing campaigns is not an easy task. However, with tools like Unica Campaign it can be optimized for maximum results.

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Recent posts

  • Lessons from Big Automobile Brands on Social Media
    In Digital Marketing, Social Media
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  • 5+ Ways Banks Can Retain Customers
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    Banking is a highly competitive industry – banks […]
  • Why YouTube Is a Powerful Social Media Marketing Tool
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Archives

  • [+]2018 (1)
    • [+]Apr(1)
      • Lessons from Big Automobile Brands on Social Media
  • [+]2016 (5)
    • [+]Nov(1)
      • Cognitive Marketing – What Does This Mean To Your Business?
    • [+]Oct(1)
      • Why Marketers Should Upgrade to IBM Campaign V10.0
    • [+]Jun(1)
      • 5+ Ways Banks Can Retain Customers
    • [+]Apr(1)
      • Why YouTube Is a Powerful Social Media Marketing Tool
    • [+]Mar(1)
      • How Mahindra Plans to become the Uber of Tractors
  • [+]2015 (1)
    • [+]Dec(1)
      • Retention Strategies In Retail Banks
  • [+]2012 (3)
    • [+]Oct(1)
      • The eternal fight – Your kirana store vs Supermarket
    • [+]Apr(1)
      • IBM Unica Enterprise Marketing Management Suite
    • [+]Mar(1)
      • Unica campaign management: Concepts
  • [+]2000 (1)
    • [+]Nov(1)
      • Retention Strategies In Retail Banks test

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