A Marketing CoE is an extension of your in-house Marketing team, helping you improve specific capabilities or areas that are important for achieving critical business results such as revenue growth, acquisition numbers, etc.
Boosts marketing efficiency and velocity
Optimizes tech, process and people costs
Brings consonance between marketing and tech goals
Synchronizes resources and business priorities eliminating redundancy
Marketing CoE services involve resources from Marketing Consulting, Account Management, Program Management, User Experience, Creative Development, UI Engineering, Content Management, Web Development, Mobile App Development, Digital Marketing, Digital Analytics, Marketing Automation Campaign Management, Predictive Analytics and Technical Support that work in tandem
Unique Job Types
We break down every marketing intervention in a CoE into a number of smaller discrete jobs with pre-determined SLAs.
That's how many tasks we execute every month in Marketing Centres of Excellence for our clients
The number of our clients' 'point solution' vendors we engage with
We're platform-agnostic and work on a number of MarTech stacks for our clients